
The fall and rise of advertising
Like many things – billing for example – the future of advertising lies in its death. Or at least the death of the traditional model. While the communications industry knows that bombarding customers with offers […]
Like many things – billing for example – the future of advertising lies in its death. Or at least the death of the traditional model. While the communications industry knows that bombarding customers with offers […]
The core of the internet’s economic engine is trust and, as Ramsey Homsany of Dropbox said, the lack of it has begun “to rot it from the inside out.” This was during the recent workshop […]
Just because something CAN be done, doesn’t mean that it SHOULD be done. You could ride a unicycle backwards in the nude from Paris to London – and maybe someone actually HAS done that, but […]
In just two weeks time, the pricing and billing (BSS) worlds will congregate in London for their annual co-located conference. Both will share plenary sessions in order to benefit from an integrated view of the […]
It seems to be ‘data pricing’ week at BillingViews Boulevard. And why not? Almost every day another example of plans that make no sense comes to light. So why should we not complain, compare and […]
A frequent theme here at BillingViews is the slow uptake of mobile payment adoption and the disappointing sighs that go along with it. The subject has come up time and time again but usually in […]
We have been saying for a while now that trust is the key to winning customers. If operators can develop and maintain a relationship with their customers such that customers see the operator as a […]
Google Wallet, Dwolla, Lemon, Square, Venmo, the list goes on. There is no shortage of mobile payment solutions in the market. A new start-up or “major announcement” seems to appear in news feeds almost daily. […]
Recently we were less than rapturous about the fate of location based advertising. Berg Insight predicted that by 2018 location based marketing and advertising would reach € 10.7 billion globally. We were not rude about […]
There’s plenty of criticism pointed at banks for being slow to move in the mobile payment space (estimated to grow from $18 billion in 2012, to $117 billion in 2017). Investment in mobile payment is […]
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