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Beacons

Beyond Billing

Retailers look for a beacon this holiday season

November 13, 2014 Anita Karve 0

Halloween was a couple of weeks ago, and that can mean only one thing: The holiday shopping season is now upon us! Holiday lights, decorations and gifts have already been spotted on the shelves of […]

Beyond Billing

Mixed drinks, no mixed messages

October 17, 2014 Anita Karve 0

Bars and pubs of all levels of repute have several things in common that are obvious as soon as you walk in the door, and actually before you even walk in. From the outside, you’ll likely […]

Beyond Billing

Location, location, location – but where am I?

May 9, 2014 Alex Leslie 0

Recently we were less than rapturous about the fate of location based advertising. Berg Insight predicted that by 2018 location based marketing and advertising would reach € 10.7 billion globally. We were not rude about […]

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