ItsOn Mobile – Billing on the Smartphone? | via Reuters

An interesting idea that has been discussed late at night in bars during conferences….giving customers control of their billing options and usage is with us. With funding from Andreessen Horowitz, Vodafone, Verizon and others, and with an agreement with a big carrier, it could be a game changer.

That said, companies will still be nervous about just how much access or control customers can have over their billing options.

Andreessen Horowitz leads $15.5 million funding of ItsOn mobile firm | Reuters.

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About Alex Leslie 400 Articles
Alex was Founder and CEO of the Global Billing Association (GBA), a trade body focused on the communications sector. He is a sought after speaker and chairman at leading industry conferences, and is widely published in communications magazines around the world. Until it closed, he was Contributing Editor, OSS/BSS for Connected Planet.

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