Monetizing data is a real challenge. Operators are starting to get more sophisticated marketing refined products. Tiered data plans are great for customers and operators but bring their own set of problems to administer. Real-time, ad hoc offers are coming.
The emerging discussion in the communications industry is how we get beyond data. Pricing data per megabyte, for example, does not make sense. Customers (even those who work in the communications industry) cannot tell you […]
How many times recently have you had a conversation – over a crisp glass of white perhaps – and with friends or family who have no idea what you do (“Billing, ah, how nice.”) about […]
Telecoms operators worldwide are looking for new ways of generating revenue. Others are grappling with customer concerns over privacy, after the NSA revelations exposed some with complicity in providing customer data, freely or otherwise. It would […]