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Articles by Kelly Martin

About Kelly Martin
Having worked in both retail and commercial banking in the US, Kelly is passionate about product innovation in banking and payments. In her role as an Online Banking Product Manager for M&T Bank, Kelly roots her approach to product development in creating a rich and intuitive customer experience. The views and opinions expressed by Kelly are hers and in no way reflect those of M&T Bank.
Beyond Billing

Starbucks Mobile Checkout – frictionless?

July 16, 2014 Kelly Martin 0

Jonathan Jensen recently highlighted the theme of friction in payments and the importance of focusing on the customer experience.  I couldn’t agree more with his sentiments.  I began to consider my own experience with mobile […]

Beyond Billing

Omnichannel Banking:  An Eye Towards the Future

June 24, 2014 Kelly Martin 0

Banks are quickly moving their focus away from traditional methods of sales and servicing.   Money is no longer being spent building branches, but rather on closing their doors.  With the typical customer no longer […]

News

Mobile Payments: So Many Options, Such Little Value

May 22, 2014 Kelly Martin 0

Google Wallet, Dwolla, Lemon, Square, Venmo, the list goes on.  There is no shortage of mobile payment solutions in the market.  A new start-up or “major announcement” seems to appear in news feeds almost daily. […]

Revenue Assurance
Billing

Trust in mobile payments: a critical factor

March 4, 2014 Kelly Martin 1

There’s plenty of criticism pointed at banks for being slow to move in the mobile payment space (estimated to grow from $18 billion in 2012, to $117 billion in 2017).  Investment in mobile payment is […]

Payments

2014: The Year of Mobile Payments?

January 8, 2014 Kelly Martin 0

 A new year brings new activity and investment in the payment space… but perhaps not the kind we’re hoping for.  Recent announcements from major players as well as new product launches in the industry have […]

News

Banks Tighten the Belt… But Don’t Forget About Payments!

December 16, 2013 Kelly Martin 0

With increasing regulation in financial services in recent years, many banks are feeling a tightening of the wallet when it comes to innovation in consumer products and services.  Investment spend that in years past has […]

Beyond Billing

MCX: Of the Merchants, By the Merchants, For the Merchants

November 20, 2013 Kelly Martin 1

With ISIS finally having launched nationally in the U.S., many will be watching to track its success (or lack thereof).  Yet, perhaps stakeholders should be turning their attention to another more promising mobile payment solution: […]

Opinion

Why is Apple not solving the mobile payments problem?

September 27, 2013 Kelly Martin 3

Once again, I am unimpressed.  Another September Apple event, another iPhone release, and another missed opportunity to become a major player in the mobile payment space. Apple is taking steps towards getting into the payments […]

News

ISIS: So Close, Yet So Far

September 4, 2013 Kelly Martin 0

This summer proved to be a busy time for ISIS, the American based mobile wallet driven by Verizon, AT&T, and T-Mobile.  News out of ISIS aims to further expand the reach and power of their […]

MVNO is Tough to Do Right
News

Mobile Banking: Fee or Free?

July 30, 2013 Kelly Martin 0

What would you be willing to pay to transfer money to a savings account or settle up with a friend for last night’s dinner on your iPhone?  Unfortunately, your bank might soon answer that question […]

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