I Agree – But to What?

If, like me, you are tired of clicking ‘accept’ to every web site’s cookie policy, you might want to visit the Reuters web site for a breath of fresh air. Like most agreements, we agree without knowing what we are agreeing to. We click ‘agree’ in order to proceed. We know that if we ‘disagree’ we cannot proceed.  We know that if we wanted to take it up with the company, then they would take a year or two to respond. They would also probably tell us to agree or go elsewhere. We must agree to share our souls in exchange for access to the world of entertainment and information.


The whole cycle of regulation and user agreement is deeply flawed.


That said, at least the ladies and gentlemen at Reuters have thought about what cookie regulation means for customers and offers some easy to understand and easy to modify options.

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About Alex Leslie 400 Articles
Alex was Founder and CEO of the Global Billing Association (GBA), a trade body focused on the communications sector. He is a sought after speaker and chairman at leading industry conferences, and is widely published in communications magazines around the world. Until it closed, he was Contributing Editor, OSS/BSS for Connected Planet.

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